NBA

NBA

NBA

NBA

Direct Collaboration

Direct Collaboration

Thumbnail & Content System

Thumbnail & Content System

+ (Information)

About NBA X Golden State Warriors

ProjectOfficial NBA YouTube Content Partner
Work Hours43 hours
LocationSan Francisco, USA
Director of ProjectOverluce, Samu Gabor
People worked23
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+ (Project Scope)

We partnered with the National Basketball Association and the Golden State Warriors to bring a Stephen Curry and Gui Santos YouTube project to life, developing and executing concepts end to end while shaping high performing thumbnails and overall creative direction.

We partnered with the National Basketball Association and the Golden State Warriors to bring a Stephen Curry and Gui Santos YouTube project to life, developing and executing concepts end to end while shaping high performing thumbnails and overall creative direction.

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NBA X Golden State Warriors
YouTube Thumbnail For The Golden State Warriors (2026)
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NBA X Golden State Warriors
YouTube Thumbnail For The Golden State Warriors (2026)

+ (Insights)

The video became a 3.4x outlier on the 2.3M subscriber channel of the Golden State Warriors, driven by clear concepting and precise packaging. Working closely with their internal team, we aligned on every detail to turn it into a high performing piece.

The video became a 3.4x outlier on the 2.3M subscriber channel of the Golden State Warriors, driven by clear concepting and precise packaging. Working closely with their internal team, we aligned on every detail to turn it into a high performing piece.

Frame from Vodafone Cash Commercial
Frame from Vodafone Cash Commercial

+ (Testemonial)

“Huge thank you to the Overluce team for the fantastic collaboration. The content turned out great and the response from the audience has been amazing, with a lot of crossover and fans actively engaging in the comments.”

Zach Gayer

Head of Content at NBA and Golden State Warriors

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© 2026 Overluce. All rights reserved.

Work

About

Careers

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© 2026 Overluce. All rights reserved.

Work

CAREERS

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